Landmark College hosts discussion on how Coca-Cola conquered the world

PUTNEY — The Landmark College Spring 2018 Academic Speaker Series continues with a presentation by Dr. Sanjukta Ghosh entitled, “Pop Goes History: What Coca-Cola Tells Us About American History,” on Monday, Feb. 26, at 7 p.m., in the Brooks M. O'Brien auditorium, located in the East Academic Building.

Ghosh will explore three major themes in this multimedia talk: the use of images of women in Coke advertising; Coke's role in shaping America's involvement in World War II and the subsequent global economy; and Coke's entanglement in imperial movements around the world.

Ghosh is professor of media studies and of women's and gender studies at Castleton University.

A former journalist in her native India, she joined the university's communications department in 1991 after earning a Ph.D. from Ohio State University. Her dissertation focused on representations of women in Bollywood films.

Since then, she has concentrated on researching South Asian representations in the U.S. Media and publishing in a variety of international journals and in anthologies on race, gender, and sexuality.

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